Monday, February 24, 2020
Promoting products - Essay Example These six promotional mix factors sometimes run independently yet concurrently, which is fine if that is the intention. In an ideal promotion marketing scenario, all six factors would operate together. Thus, critics admit that traditional ways to promote do not always work: innovation is needed. Consumers and people in general have never been able to discuss their own motivations, because they do not understand them. Nor do they think about them, which is why this part of the mind is referred to as the unconscious. But although consumers do not think about their motives, they do experience them and they do act on them. Advertisers, salespersons, and marketers need to understand motivation to be effective. They especially need to understand the motivation that relates to their (Brock et al 76). In this case, communications uses messages to change both behavior and attitudes, and messages are made up of symbols. Direct marketing is often considered the popular promotional tools aimed t o inform consumers about a product, its benefits and uniqueness. For instance, direct marketing through catalog mailings has long been a workhorse marketing method for department stores such as Montgomery Ward, Spiegel, and Sears. It was a good way to tap into the rural market; these people wanted goods but seldom made it to a city to shop at the big stores. With the advent of two cars in every garage, a general and steady rise in population, and migration to suburbia, many believed direct mail was dead. But we consumers and the postal service know differently (Brock et al 28). Television advertising rates increase steadily every year, along with more channels and more
Saturday, February 8, 2020
How Long Can College Application Essay Be For Common App?The college application essay is one of the most important parts of college admissions. It is a document that is composed to help the college admission officer to assess your ability to handle the class, work on a certain topic or read a specific passage. It serves as a means of getting the college admission process going and can open doors to colleges you might not have thought possible. There are several ways to write an essay, but the most common is to hire a writing service that can customize an essay for you.An essay is a document that presents your views on a certain subject. In most cases, it serves as a compilation of your experiences, thoughts and observations. These are taken from a wide variety of factors. From grades to sports activities, the list of experiences could go on. You must remember that the essay is considered as the final document, and therefore, you must stick to the document in terms of subject matter and style.A college application essay is usually about two hundred words and is typically submitted with a cover letter. There are some colleges that do not require it. However, if you have a general idea of the degree you would like to obtain, you can easily determine what college you should apply to. If this is the case, then you would want to make sure that you have a well-organized essay and that it tells a good story. Your essay should not only show the qualities that make you special, but also serve as an introduction to the main points of your personal statement.A college application essay can present you as an individual who is not concerned with the material at hand. If you feel like your essay needs to focus on a particular topic, try to think of an essay that will fit the topic. For example, if you are applying to a technical college, consider an essay about a particular term that relates to your career path. The point of the essay should not be to find the best solution, but rather to put the word out there. Try to convey a sense of humor, even if you do not use it in the actual application. When you take a humorous approach, the college application will have more to laugh about, thus encouraging them to give you an acceptance letter.A college application essay can serve as a showcase of your maturity and self-awareness. Every school can be different and have different views. The writer of your essay must be aware of these differences and be open to different ideas and perspectives. This is important, because if you state one idea, they might take a different one. Write about aspects of yourself that have not been fully explored or appreciated. This is a way of showing people that you have the ability to mature and understand more complex issues.It is not necessary to use a college application essay to boost your application. Many people choose to include it because it is the last thing they do. However, it is a good idea to use it as an additional part of the personal statement.In order to determine how long can a college application essay be for commn app, make sure you prepare well. With a little work, you can create a great essay.
Friday, February 7, 2020
Sunnyside Wellness and Spa Center - Research Paper Example Sunnyside Wellness and SPA Center sees this as an opportunity to establish, thrive and grow its SPA and Health Center in Naperville, Illinois. Management believes that people will continue to look for the perfect SPA services that would match their varied needs and requirements. This is what management would like to penetrate and win. To achieve a winning edge over competitors, Sunnyside Wellness would also like to diversify its services, concentrating not only on beauty and relaxation services, but on encouraging healthy eating as well. It is with this intent that management decided to incorporate into its products and services the Sunnyside Nutrition Program, which includes cooking classes and consultations with dieticians. Only health recipes would be introduced in its cooking programs, and a licensed dietician will provide consultation services and also evaluate the recipes being taught. Diversification allows Sunnyside to expand its market reach and attract even those who are no t really into the beauty and wellness programs into availing its products and services. The nutrition program will attract another niche market, which will contribute to the profitability of the whole company. In summary, the Wellness industry has a healthy environment that encourages creativity among its players. Creativity comes in the form of mixing and matching product packages that best suit the marketÃ¢â¬â¢s needs. II. DEFINITION OF MARKET SEGMENT/NICHE 1. Differentiation strategy Focused Marketing Strategies Ã¢â¬â Facing stiff competition from other older and well-established SPA and Wellness Centers, Sunnyside recognizes the need for it to be more critical in its marketing strategies, focusing on the right people and ensuring that the communication materials and activities are indeed precise, direct to the point, and enticing to the target market. The management boasts of its strategic marketing efforts, maximizing available networks and machineries to penetrate the mar ket and convey to them the desired message. Diversification Ã¢â¬â the companyÃ¢â¬â¢s holistic approach towards healthy living puts an edge over competitors. While competitors focus on wellness services alone, Sunnyside puts premium on overall health and wellness by investing in facilities, programs and resource persons that would bring the target market added knowledge on healthy eating. The companyÃ¢â¬â¢s ability to venture out of the typical definitely makes them stand out over the rest. Intensive Market Knowledge - as a service type of business, it is crucial for Sunnyside to be able to identify in particular the trends in Beauty and Wellness industry to come up with a good mix in terms of its products and services. As such, it capitalizes on a good market research, resulting to the identification of particular products and services for a targeted market segment. Creation of multiple opportunities from a single line of expertise Ã¢â¬â Beauty and Health Care may be innov ated and transformed into a pool of other services that are also geared towards the total well being of the customer. As a result of researches, the products and services that are Morocco inspired shall be mixed with influences from Asia and Europe to come up with inventive, yet effective products and services. More importantly, the organic cooking class concept will allow the company to expand its
Thursday, February 6, 2020
New Ideas Into Research Paper Topic List Never Before Revealed When you own a list before your eyes, it is going to be much easier to compose your mind and begin considering a specific matter. You wish to find a topic that has a lot of available material for you to use. If you're allowed to freely choose what things to write all on your own, utilize the chance to make something unique. Then hunt for something you would love to learn more about. If you must write only 1 paper at the conclusion of the period, you can breathe out as you are blessed. It isn't always simple to be in a position to uncover a research paper that will fulfill your requirements perfectly. If you still feel you need help, even if you've managed to select a topic, you may always seek the services of a custom writing service that will help you produce a fabulous research paper of which you'll be proud and will guarantee you a nice mark. To cut back stress when writing a research paper, you ought to be sure to have chosen the proper topic. Research Paper Topic List - Is it a Scam? You are needed to write a minumum of one research paper in a semester for nearly all the subjects. Writing about research paper topics can be quite tough and time consuming for students. For some students, a collection of topic is the easiest part. Without a suitable content, excellent research paper topics won't make sense. The Basic Facts of Research Paper Topic List Attempting to compose a research paper on a topic that doesn't have a lot of research on it's incredibly hard, so before you choose a topic, do a little bit of preliminary searching and be sure you're have all the info you have to compose your paper. After the topic is chosen, it would be useful to make an outline so you could see whether you have sufficient information for good-structured research paper. When selecting your research paper topic, you have to make certain it is neither boring nor worn out. It is not too easy to se lect a proper topic for your research paper. Writing a research paper even though may appear challenging is a considerable portion of routine student life. To be able to compose a paper, you must compose a research question. The thesis statement is among the most important areas of the research paper, providing the foundation for writing the full research paper. The next time you should do a small research for a report, essay, school paper or scholarly paper, don't forget the vertical files. Evidently, you won't have the ability to compose a research paper if sufficient information concerning the subject isn't available. Following your rich research, now you can move on to drafting an outline along with all the areas and important information you might have run into. How to Get Started with Research Paper Topic List? You must understand completely that you're not writing a descriptive essay. Before you commence writing a single word of your paper, you first will need to understand what your thesis will be. To approach the paper with at least anxiety, you should choose a topic that you're feeling comfortable writing about, and one which you're confident you could grasp the appropriate scholarship on. Following are a few of the advised sociology essay topic for those students that are unable to decide on a great topic for their assignment. Get the Scoop on Research Paper Topic List Before You're Too Late For you to compose a superb and intriguing small business re search paper, your choice of topic has to be in your field of interest. Now there's a list of resources. If you still have issues with topic selection, don't hesitate to request help at GradeMiners. Both options aren't good enough because it's going to be difficult to pick the best literature. The Pain of Research Paper Topic List Technology is potentially the most famed topic to chat about today. You've searched here and there to discover an acceptable topic for research but all your efforts have gone in vain. Not all research paper topics are made equal, and you would like to be sure you decide on an amazing topic before you commence writing. Once you've got a notion of what you would like to write about, be certain that your topic is neither broad nor narrow. The topics are basically general. What follows is an extensive collection of the most intriguing research topics to have you started. There are occasions when you're assigned with the topic but more frequently, you'll need to create a topic on your own.
Wednesday, February 5, 2020
What You Dont Know About List of Informative Essay Topics for College Could Be Costing to More Than You Think
What You Don't Know About List of Informative Essay Topics for College Could Be Costing to More Than You Think When given the job of writing and presenting an informative speech for college classes, deciding on an intriguing topic might actually have a lot of time. To choose which subject you're likely to discuss, it's vital to see the complete collection of good persuasive speech topics from the specific area of study. Very often it becomes tough to choose a single topic either due to the many ideas in the student's head, or due to their complete absence. You ought to start by presenting the topic with a couple of sentences. Pick an informative speech topic you're interested in. The informative speech topic needs to be new and related to your audience. Among the funny informative speech topics might be the annunciation of an upcoming holiday or a concert. Below, you will discover some of the most fascinating topics for the upcoming good informative speech you'll write. Ok, I Think I Understand List of Informative Essay Topics for College, Now Tell Me About List of Informative Essay Topics for College! Topics for an argumentative essay is a sensitive issue which is certain to generate plenty of emotion on each side. The simple means to compose the essay is by being alert to the topic. Thanks to the correct option of presentation style and a thorough understanding of the goals you wish to accomplish in your essay, there are plenty of categories essay themes may be broken into. Always choose a topic that you could comfortably write about. Generally speaking, you can modify the topic to help it become narrower, if it seems to be somewhat wide. Just examine the window and pick any topic you enjoy. In the event the topic isn't assigned, you'll need to select your own topic. If you seek secrets how to compose an informative essay, make an opportunity to supply professionally summarized information at the start of your article. You want to provide your readers enough information so that they fully see what you're writing about. Many students make the most of our title page generator. Also, you're going to be in a position to locate the best choices for your essay, which means you could choose simply the ideal information, allowing readers to find the finest possible understanding. Writing a process analysis essay paper on a particular topic is usually nightmare to a lot of students. Bear in mind your essay has to be flawless in regards to format, punctu ation, and grammar. Expert essay has impressive introductions. Writing an essay can be rather problematic, especially if it's the case that you do not feel inspired or cannot collect your thoughts in a logical sequence. There are several persuasive essay topics to pick from to finish your high school or college assignment. It's inherent for every single student to possess the skills essential to compose an exceptional informative essay. A student might be running out of time on account of the overloaded schedule. Some students utilize the very first idea which arrives in their head and work on it, but the outcome isn't successful. The List of Informative Essay Topics for College Cover Up It is essential to know what sort of essay you're going to write and what's the very best approach to write it. Indian culture and the way it has changed. On the flip side, creating informative essay ideas will hardly be an issue. You should improve your writing skills and be very attent ive to each word. Provide certain examples from real life to demonstrate that you have faced the problem. In order to ensure your processes flow correctly and are in excellent order, it's always highly recommended that you think of an ordered list of stages in that procedure. Once you get your topic, approach identified and conducted your initial research a good way to start is to list out all your important findings and supporting data. Live-in relationships ought to be encouraged in India. You should read and research a lot to assemble the crucial info, but you are going to learn a lot from the practice. There are a lot of topics readily available today which form a good foundation for the upcoming informative essay. There are several proper content examples online, quite a few videos that are geared toward helping organize writing process. You may want to include a concise history of plastic surgery and why it has gotten so popular. The Secret to List of Informative Essay Topics for College Essentially, informative essay is about explaining a topic with amazing detail. An informative essay combines several sorts of term papers. Choosing informative essay topics can stall your writing process for quite a long time, because you just do not understand what things to write about. Choosing good informative essay topics is simple if you understand how to go about doing it. The essay ought to be informative and encourage at the identical moment. If your essay is complex and is tough to dissect, it's a failure. You've got to compose an informative essay. You shouldn't find it particularly hard to compose an informative essay.
Wednesday, January 29, 2020
Impact of E-Commerce in Modernisation Essay The term Electronic Commerce or E-Commerce consists of all business activities carried on with the use of electronic media that depend on the Internet, such as e-mail, instant messaging, shopping carts, Web services, UDDI (Universal Description, Discovery and Integration), FTP (File Transfer Protocol), and EDI (Electronic Data Interchange), and all forms of messaging between enterprises. E- Commerce can be between two businesses transmitting funds, goods, services and data or between a business and a customer. In simple words, E-Commerce involves buying and selling of goods and services over the World Wide Web or Internet. Customers can purchase anything right from a mobile set or a book sitting in his room by click of a mouse. Because of E-Commerce, the world stands at the edge of a new revolution. With the easing of the telecommunication sector world wide, the use of E-Commerce will increase rapidly. E- Commerce brings new opportunities for enterprises to access markets of all over world. Every service and information about the product is available just on a mouse click. The modern technology offers an opportunity to enterprises to upgrade themselves and enter the global market at the right time and at a low cost. This would work like a boon for the entrepreneurs in rural area of BTAD. E-Commerce may involve selling directly from Businesses-to-Consumers (B2C E-Commerce). For example, a number of craft producers and tourism enterprises have already found some success dealing directly with customers. E-Commerce can also be conducted directly between Businesses (B2B E-Commerce). This is by far the most common type of E-Commerce at present. There is also Business-to-Government activity (B2G E-Commerce) that refers to the growth in supply of goods and services for online government procurement Ã¢â¬â potentially a large growth area in developing countries. An Entrepreneur is a business leader who has a pivotal role in fostering economic growth. An entrepreneur can be regarded as a person who has the initiative skill and motivation to set up a business or enterprise of his own and who always looks for high achievements. He is the catalyst for social change and works for the common good. They look for opportunities, identify them and seize them mainly for economic gains. An action oriented entrepreneur is a highly calculative individual who is always willing to undertake risks in order to achieve their goals. Entrepreneurs generate employment both directly and indirectly. Directly, self employment as an entrepreneur and indirectly by starting many industrial units they offer jobs to others. Thus entrepreneurship is the best way to fight the evil of unemployment in the BTAD area. For North-East region such as BTAD area one of the most important benefits of E-Commerce is its potential to help a developing rural areas to transform into the knowledge model region. The positive effects of E-Commerce can be adopted by the traditional entrepreneurs in BTAD area to modernise their local or native enterprises. E-Commerce can stimulate the traditional entrepreneurs of BTAD area by opening new possibilities to them and thus help to grow the economy of BTAD area. E-Commerce is as a new way of helping business enterprises of the rural areas of BTAD to compete in the market and thus contributing to economic success as well. E-Commerce involves the selling and buying of goods and services over World Wide Web i.e. Internet or others Electronic media by businesses, individuals, governments or other organisations. Customers can buy anything right from a mobile set or can book an Air ticket sitting in his room just by click of a mouse. The traditional enterprises of BTAD area can be modernise with the help of E-Commerce, which will add the flexibility and speed offered by electronic communications. This can facilitate improvement in competitiveness and efficiency through the redesign of traditional business methods. E-commerce has turned out to be the most efficient way of promoting oneÃ¢â¬â¢s products online and also ensuring a truly global appeal for the same. Some economistsÃ¢â¬â¢ say that the newly emerged economy can be very appropriately called as the transparent economy because the Internet makes has made it more open and exposed. In BTAD, E-Commerce is not practice by the traditional enterprises. As E-Commerce offers new opportunities, entrepreneurs of BTAD area should try to gather maximum advantage of Electronic marketing. Thus, it is high time that the traditional entrepreneurs in BTAD area should act fast and decisively in order to use the growing Internet trading to achieve advantage. The reason for concentrating on this topic is that, there is no research on E-Commerce in rural area of BTAD is conducted. 1. LITERATURE REVIEW: The purpose of this research is to investigate and analyze the impact of E-commerce in traditional enterprises of BTAD area. A review of principal and current literature on e-business and perspective of entrepreneurship was undertaken to collate the existing theories about the two and to explore the conceptual relationships between them. One of the best book for E-Commerce published in 2004, was entitled Ã¢â¬Å"The Complete E-Commerce BookÃ¢â¬ by Reynolds, Janice. Through his book he wanted to acquaint the readers with the various technical aspect of E-Commerce. Another book was published in 2008, was entitled Ã¢â¬Å"managing e-commerceÃ¢â¬ edited by Botha, J, Bothma, C, and Geldenhuys, P. They explained the impact of E-Commerce and innovation on business models. Kumar, S. Anil through his book Ã¢â¬Å"Small business and EntrepreneurshipÃ¢â¬ in 2008 wanted to highlighted various aspects of Entrepreneurs. Likewise various articles have also been published in various journals dealing with various aspects of the E-Commerce as well as the Entrepreneurship. Further some research has also been done about the various aspects of traditional enterprises of North East including Assam. But no one has attempted so far a detailed study including almost every aspect of modernisation of traditional enterprises in BTAD area. This will be certainly a unique one. 2. OBJECTIVE OF THE STUDY: The propose study has been undertaken keeping in mind the following objectives: a) To highlight the traditional entrepreneurship in BTAD area. b) To study the impact of modernisation of Entrepreneurship in BTAD area. c) The analyses the impact of E-commerce on the entrepreneurs in BTAD area. d) To highlight the scope of new entrepreneurs in the Internet marketing in BTAD area. e) To help entrepreneur to start a new business and expand the existing one with the help of E-commerce. f) To study E-commerce and its socio-economic impact on Entrepreneurship development. 3. HYPOTHESES: The following hypotheses have been formulated to the test the objectives taken above: a) Educated unemployed in BTAD area can start their entrepreneurship with the help of E-commerce. b) Due to the influence of internet marketing the change in economic and entrepreneurship in BTAD area in terms of their traditional business system. c) Government policies on traditional entrepreneurship development are not satisfactory. d) The Business-to-Business transactions play an important role in E-commerce market of BTAD area. e) The future of E-commerce for entrepreneurs in BTAD is quite promising. 4. RESEARCH METHODOLOGY: This research paper aims to give a better understanding of the complementary nature of entrepreneurship through an empirical study of Utilities of E-Commerce in various industries in the BTAD area. In order were conducted to examine the perceptions of entrepreneurs in E-Commerce regarding entrepreneurship and the factors affecting the development and integration of entrepreneurship in the BTAD area. The main purpose of the literature review was to collate the existing theories and basic knowledge about the entrepreneurship and E-Commerce to explore the conceptual relationships between them. A review of the current literature on E-Commerce as well as entrepreneurship was conducted. In addition web research was conducted to support the literature review. The sources provided by the web research were the most convenient and the fastest due to its accessibility. The analysis of some case studies has been done to support the literature review. Case studies were undertaken to explore organizational behaviour and practice, entrepreneurship and E-Commerce in various enterprises in BTAD area. In addition to the case studies, interviews were conducted in several enterprises of BTAD area to explore the conceptual relationship between entrepreneurship and E-Commerce, and the factors affecting the development and integration of entrepreneurship. These interviews focused on how these industries in BTAD area utilizes E-Commerce, how they benefited and what lessons can be learned from the experiences. 5. CHAPTERISATIONS: The study proposes the following Chapters: a. Chapter 1. Introduction. b. Chapter 2.Review of Literature. c. Chapter 3.The Entrepreneurs in BTAD area and their problems. d. Chapter 4.Practice of E-commerce by the Entrepreneurs in BTAD area. e. Chapter 5.Analysis of the practices of E-commerce on Entrepreneurship development in BTAD area. f. Chapter 6.Findings, Suggestions and Conclusion. g. Chapter 7.Bibliography. 6. BIBLIOGRAPHY: Books: 1. Dr. Singh, A.K., 2009 : Entrepreneurship Development and Management, University Science Press, Daryaganj, New Delhi-2, 2009. 2. Botha, J. , Botham C., Geldenhuys P., 2008 : Managing E-commerce, 2nd Edition, Juta Co. Ltd., Mercury Crescent, Wetton, Cape Town, 2008. 3. Kumar S. Anil, 2008 : Small Business and Entrepreneurship, I.K. International Publishing House Pvt. Ltd., New Delhi-16, 2008. 4. Reynolds, Janice,2004 : The Complete E-commerce Book, published by CMP Books, San Francisco, USA, 2004. 5. Tiwari, Sanjay, Tiwary, Anshuja, 2007: Entrepreneurship Development in India, Sarup Sons, New Delhi-2, 2007. 6. Uddin, Sami , 1989 : Entrepreneurship Development in India, First Edition, Mittal Publications, Delhi-110035, 1989. 7. Wallance, P D,2001 : Encyclopaedia of e-commerce(Vol. II), Sarup Sons, New Delhi-2, 2001. Journals: 1. Bajaj, K.K., Country Report on E-Commerce (India, Ministry of Communications and Information Technology, Department of Information Technology, Office of the Controller of Certifying Authorities). 2. CII, 2001. E-commerce in India: How to make it happen?, Report of the CII National Committee on E-Commerce 2000-2001 (Confederation of Indian Industry). 3. Das, Sanchita, 2001. Cables in the deep, 2-15 April 2001. 4. Department of Telecommunication, India, 2001. DOT Annual Report 2000-2001. 5. E-commerce (India), October 2001. Redefining business parameters, October 2001.
Tuesday, January 21, 2020
Should government have the right to interfere in our private lives? Does being part of a representative democracy mean that we abdicate our freedom to make our own choices in the name of the good of all? Should the government have the right to interfere in our private lives? Democracy guarantees freedom. One might then argue that a government should allow people to act according to their own free will. But there are two sides to every coin. Absolute independence might not lead to anything productive in an interdependent society as ours. There needs to be a basic framework of rules and guidelines to which all participants in that society agree to. According to Hobbes, human nature is such that if there were no rules or a law enforcing institution in the government, it would be a war of every man against every man1. The government regulates the activities of individuals in a manner such that the freedom guaranteed by democracy to everybody is not infringed upon by the selfish acts of few. Apart from the protection of these basic rights of people, I feel that government interference in our private live is not acceptable. Systems such as welfare and progressive taxes do not seem quite right. The government should definitely work towards the increase in the standard of living of the whole nation but it should not be by snatching well-earned money from the rich in the form of progressive taxes just because they have some extra money whereas some others are not so fortunate enou...